Beautiful wedding invitations highlight a wedding. Wedding invitations
are designed using decorations and colorful illustrations. The
features of wedding invitations differ from other kinds of brochures
because the wedding invitation is not used as a promotion like
business brochures. The target audience of the wedding invitation
is also limited as compared with other brochure designs.
The main features of wedding brochure includes:-
Decoration and color full printing
Highlighted, patterned text
Images and picture
Textured paper
The brochure type used for wedding invitations is a single page.
It is larger than standard size and all the design features
are employed on the page. The bi-fold brochure is also used
regularly. It has greeting card dimensions and is mainly used
for mailing. The tri-panel brochures are typically not preferred
for wedding invitations.
The text of wedding invitations is very short with the content
limited to a few lines of invitational messages. The focus of
the design is to display the essence of wedding happiness. The
designer uses attractive, colorful patterns to make the brochure
striking.
When a bi-panel invitation is used, the front page is elaborate.
The inner page consists of the highlighted message text with
the wedding venue.
The invitation paper is often glossy but can be any variety
of textures. The background color used to be white but the trend
has changed to the use of contrasting background color with
text color and texture.
Another feature of wedding invitations is the different printing
styles. Printing wedding invitation is expensive because they
use a variety of textures, images and inks. They tend to be
printed in small quantities so discounts that are offered in
printing other types of brochures are not available.
They can be designed using software or by hiring card designers.