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Features of Web Designs for Service Industry


The service industry provides services rather than tangible objects or goods. What this means is that this industry provides a service for others. Examples of service industry include hotel services, computer services, legal services, advertising services, food services, financial services, entertainment services, health services, and education services.


With the internet now becoming one of the main sources for information for most people; many service industries have now taken their businesses online. Understanding the importance of the World Wide Web as a powerful medium of communication, the service industry now relies on the internet as a marketing and promotional tool. There are several web design firms that specialize in web designs for each particular service industry.

Some common features of web designs for the services industry are as follows:

Web design features for Health Services

The largest industry in 2002, health services provides over 13 million jobs in the US today. This industry can be divided into nine segments; hospitals, nursing and residential care facilities, offices of physicians, offices of dentists, home healthcare services, offices of other health practitioners such as chiropractors, optometrists, podiatrists, occupational and physical therapists, psychologists, dietitians, etc., outpatient care centers, other healthcare services like ambulance services, blood and organ banks, and medical and diagnostic laboratories.

By combining the latest technology into their websites the health service industry has many specialized web design features that are available around the clock online for patients as well as staff and doctors. Some common web design features include; medical information pages, drug information pages, on-site physician finder search engines, clinical services and department pages, health encyclopedias, clinical research trial pages, online appointment pages, online calendars, special events pages, daily health news pages, specialized information for healthcare professionals, network affiliates and audio and interactive features.

Web design features for Advertising Services

Besides firms in the advertising and public relations services industry, this industry also includes media representatives/firms that sell advertising space, businesses engaged in creating and designing of display ads, direct mail advertisers and media buying agencies. By going online advertisers are now able to reach a global audience with their creative and innovative websites. Some common web design features for advertising services includes; client portfolio pages, creative portfolio pages, new and press release features, services offered information and about us information.

Web design features for Entertainment Services - Casinos

The entertainment industry is a huge industry referring to all kinds of entertainment. Online casinos are a major part of this industry. All the rage, online casinos are now the next big thing as gaming technology has steadily improved. Offering a safe and secure environment to gamble in online casinos offer a wide variety of the classic casino games, such as multi-player Poker, Blackjack, Craps, Slots, Roulette, Lotto, Baccarat, Caribbean Stud, Red Dog, Casino Wars, Texas Hold'Em and 7-Card Stud. The most of these sites are bright and flashy with plenty of links to online and downloadable games. There are three kinds of online casinos; the first kind requires you to download a program for free, and offers fantastic graphics, sound and animation. The second kind uses JAVA applets that run through your web browser, while the third kind uses HTML and requires no download time. These casinos have great graphics, but offer no sound or animation.

Web design features for Legal Services

Many law firms are now taking their business online with more and more people using the Internet as a research tool to explore legal information and advice. The Internet has now changed the way law is practiced. A large number of online law firms now offer a wide variety of legal services, from divorce law to criminal law. Some web design features of online law firms include; free case consultations, extranets, web seminars, online newsletters and branded email alerts. With the 24x7 nature of websites, online law firms can also provide immediate gratification to potential clients seeking legal services on both a national and international level.

Web design features for Banking Services

Many banks have now gone online to provide customers with a whole host of services and facilities. Available 24 hours a day, 7 days a week online banking is very practical, easy and convenient. Some salient web design features for online banking services include; checking account information and viewing transaction details, making payments and transferring funds, paying bills, creating alerts and reminders to monitor the balance of an account, instant access to vital financial news and stock quotes, as well as online loan approvals and customer service functions like, ordering statement copies or check books.

Web design features for Educational Services

Educational services are the second largest industry in the US accounting for about 12.7 million jobs. Educational service websites for educational institutions if constructed well are information systems that efficiently provide content to current and potential students and parents. Nowadays more and more schools, colleges and universities are recognizing the importance of having an online presence. By going online educational institutions service potential students, as well as teachers and staff, former alumni, parents and current students as well. The web design features of educational institutions include information about the institution itself as well as courses and curriculum, current campus activities, outreach programs, scholarships and student support services. Newsletters, event calendars, homework and class schedules, teacher emails and online communities, forums and message boards are additional web design features of educational institutions.




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